Went viral16:22Turning YouTubers Into Miniature AMONG US Crewmates | DIY - Polymer Clay Tutorial / Watch Me Craft
6M viewsfrom a 400K subscriber channel
YouTube niche
How much do Clay Crafts and DIY YouTube channels make?
~$7.5K / mo est.
per channel posting 8 videos a month at this niche's typical $408 to $1.5K per video.
Small Clay Crafts and DIY channels are getting videos with 6M views and earning real money from YouTube ads.
So far the typical channel here has banked $1.7K to $6.1K all-time — while the top earner sits at ~$16.6M est. Based on 2.5K videos across 39 channels we analyzed.
Part of Crafts & Recipes
Channels studied
39
2.5K videos tracked
Highest earner (all time)
~$16.6M est.
$7.2M to $26M total
Best single video earned
~$34.6K est.
$15K to $54.1K per video
Most-viewed video
6M views
from a 3.1M subscriber channel
Earnings breakdown
Distribution stats from 2.5K videos and 39 channels analyzed.
If you post 8 videos a month
$3.3K to $11.8K
At this niche's typical per-video earnings
Top 10% of channels earn
$2.7K to $9.7K
Highest-performing channels (all time)
Average channel total
$1.7K to $6.1K
Estimated all-time total per channel
Average per video
$408 to $1.5K
Typical single-video earnings
Top 10% of videos get
362.6K
Views on the biggest videos
Top 25% of videos get
67.8K
Views on better-performing videos
Average views per video
163.3K
Mean — a few viral hits inflate this above the percentiles
Top 25% of channels earn
$217 to $780
Better-performing channels (all time)
How often creators post
new video every 4 days
Average for channels in this niche
Earnings calculator
What could your Clay Crafts and DIY channel earn?
Typical Clay Crafts and DIY video: 17 min · ~163.3K viewsVideos per day1
Average views per video163,000
Estimated revenue
~$28.1K / mo est.
$12.2K to $44K a month est.
about $337.3K per year est.
Per video
~$937 est.
Videos per month
30
Estimated ad revenue based on typical Clay Crafts and DIY views. Not a guarantee of earnings.
Not your niche? Try these
Explore this niche
Browse Crafts & Recipes YouTube niches, compare earnings across the Niche Finder analytics hub, or review the top channels below. We track 39 channels in Clay Crafts and DIY; this page highlights the highest-view examples.
39 total Clay Crafts and DIY YouTube channels tracked
Breakout videos
Videos that pulled in far more views than their channels had subscribers.
Went viral16:22
Went viral25:47How To Make A Creepy Chucky Family From Polymer Clay || Meet Chucky, Tiffany, And Glen(da) 🪓💔
5.7M viewsfrom a 423K subscriber channel
423K-subscriber channel · This video earned ~$32.8Kest.$14.3K to $51.4K
Went viral19:50How to make BEN 10 all Original Alien using clay tutorial | Ben10 clay
4.9M viewsfrom a 358K subscriber channel
358K-subscriber channel · This video earned ~$21.3Kest.$9.3K to $33.4K
Went viral11:20How to make Wolverine + Deadpool With Clay Sculpting ｜ Clay Art Clay Tutorial
2.5M viewsfrom a 358K subscriber channel
358K-subscriber channel · This video earned ~$10.6Kest.$4.6K to $16.6K
Went viral17:58Sculpting ACROCANTHOSAURUS in Polymer Clay
1.8M viewsfrom a 528K subscriber channel
528K-subscriber channel · This video earned ~$8Kest.$3.5K to $12.5K
Went viral12:58Easy Miniature Houses Using Egg Tray, Toilet Paper Roll Tubes & Air Dry Clay, Craft Ideas DIY
1.4M viewsfrom a 131K subscriber channel
Went viral12:50Best Homemade Clay Recipe (Retake)
1.1M viewsfrom a 131K subscriber channel
Videos like these are AI-made today. NoodleTomato writes, voices, and renders a Clay Crafts and DIY video for you in minutes.
Why this niche works
Top Clay Crafts and DIY videos usually run about 12 to 22 minutes and earn an estimated $408 to $1.5K per video, which works out to $3.3K to $11.8K a month if you post at this niche's typical pace of 8 videos a month. The best ones below pulled in far more views than their channels had subscribers, the clearest sign a brand new channel can still land a hit here.
The strongest recent example is “Turning YouTubers Into Miniature AMONG US Crewmates | DIY - Polymer Clay Tutorial / Watch Me Craft”, which reached 6M views from a 400K subscriber channel. Channels in Crafts & Recipes often post about new video every 4 days, so consistency matters as much as one viral upload.
Videos are usually 12 to 22 minBased on 39 channels
Compare with similar niches
See how Clay Crafts and DIY stacks up against nearby opportunities.
Similar niches
Topics with overlapping audience and content patterns.
| Niche | Category | Avg. channel total (est.) |
|---|---|---|
| This niche | Current page | $1.7K to $6.1K est. |
| DIY Home Decor Crafts | Crafts & Recipes | $159 to $572 est. |
| DIY Paper Crafts | Crafts & Recipes | $867 to $3.1K est. |
| DIY Garden Decor Ideas | Crafts & Recipes | $488 to $1.8K est. |
| DIY Handmade Flower Crafts | Crafts & Recipes | $277 to $997 est. |
| DIY Macrame Tutorials | Crafts & Recipes | $23 to $83 est. |
| Christmas Decoration DIY | Crafts & Recipes | $164 to $591 est. |
| Pipe Cleaner Crafts | Crafts & Recipes | $73 to $262 est. |
| DIY Wreath, Bow, and Balloon Crafts | Crafts & Recipes | $39 to $139 est. |
Compared with adjacent niches
Related opportunities in neighboring categories.
| Niche | Category | Avg. channel total (est.) |
|---|---|---|
| This niche | Current page | $1.7K to $6.1K est. |
| Diorama Building Tutorials | DIY & Workshop | $117 to $423 est. |
| Plastic Bottle Recycling Crafts | DIY & Workshop | $1.6K to $5.8K est. |
How the numbers work
How earnings are estimated, what is public, and when this page was last updated.
- Last updated
- Jun 11, 2026
- Data source
- Public YouTube discovery
- Built from publicly available channels and videos matched to this niche.
- Confidence
- Confidence is highest when a niche has many long-form breakout videos with known subscriber counts. Percentile ranges are precomputed from the analyzed sample; thin niches may show wider ranges or missing percentiles.
- We take a video's public view count and estimate how much ad revenue it earned, using a typical pay-per-view rate for this niche. The result is a range (low to high).
- A channel's total estimated earnings are the sum of all its individual video estimates, across the channel's entire history.
- These estimates assume all views earned ad revenue. In reality many channels have not turned on ads, so real earnings are usually lower.
- Actual earnings depend on the creator's monetization status, audience location, ad formats, sponsorships, and more.
- Verified data comes from visible YouTube channel pages and video listings. Estimated data is filled in from related channels when direct info was not available.
- Data is independently sourced from public information. NoodleTomato is not affiliated with or endorsed by YouTube.
Read the full methodology on the Niche Finder methodology page.
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YouTube shares ad revenue with creators who monetize their channels. Estimated earnings are calculated independently by NoodleTomato from public view data and estimated rate ranges. They are not actual earnings, are not from YouTube, and may not reflect real revenue. Data independently sourced. Not affiliated with or endorsed by YouTube.
How we estimate ·